In 2023, the marketing landscape reached a pivotal moment: a new report indicated that 60% of marketers are actively using AI influencers or planning to integrate them into their campaigns. This rapid adoption is driven by undeniable advantages, AI influencers are more cost-effective, eliminate the need for complex photoshoots, and offer brands absolute control over their image and narrative.

Your Guide to the Virtual World

While the potential is immense, success in this new domain requires more than just technology. It demands a strategy that is culturally aware, authentic, and seamlessly integrated into your brand’s ecosystem.

At She Speaks Africa, we are at the forefront of this revolution. We provide end-to-end services to help your brand navigate and capitalize on the world of virtual influence.

Our capabilities include:

AI Influencer Strategy: We assess if an AI influencer is right for your brand and develop a comprehensive strategy for their persona, story, and role in your marketing mix.

Culturally-Grounded Creation: We partner with you to design and launch bespoke AI influencers that are not generic avatars, but characters with authentic stories that connect with African and diasporic audiences.

Campaign Integration & Management: We manage your AI influencer's presence and integrate them into 360° campaigns, ensuring their voice aligns perfectly with your brand's objectives.

The conversation around influence is changing. Let’s connect and see how we can help your brand navigate this dynamic new world.